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Internet (R)Evolution PDF Drucken E-Mail

Web 1.0: ca. 1994 - ca. 2002

  • Hyper-Text Markup Language (HTML) Web pages
  • Browsers
  • E-mail becomes a business tool
  • Online stores
  • Search engines
  • Keywords and HTML-Tags enhance search engine position
  • SMIL
  • Dot-com boom (and Dot-com crash...)

Web 2.0: ca. 2002 - today

  • (X)HTML and Extensible Markup Language (XML)
  • Fast and wireless internet connection
  • Online marketing (viral, buzz, video marketing)
  • Online sales increasing
  • Interactive video presentation
  • Rich media
  • Content Management Systems
  • Lead Management
  • Document rendering with CSS and Templates
  • User behaviour and Web pages Return on Invest measurable
  • Click-through advertising
  • Web services
  • User generated content
  • Social networking sites
  • Online communities
  • Wikis

Web 3.0: in the near future